The role of social capital in the economy is particularly important in economic development and growth. Traditional factors such as labor and natural resources may be insufficient to explain economic growth. Social capital is seen as contributing to economic success through trust in the rules of economic behavior.

Social capital as a combination of trust, cooperation and social ties in society is discussed as an important resource contributing to the sustainable economic development of cities, that is, elements such as consolidation of society, trust and cooperation, important mechanisms affecting economic development. Thanks to social capital, economic activity is increasing, local entrepreneurship and innovation are developing, mutual assistance and support among the population is being formed. A high level of social capital in an urban environment helps to increase trust among the population, increase the level of public participation, as well as strengthen ties between local communities.

The issues of increasing the links of social capital between the urban population, promoting the development of local communities and ensuring economic stability will be considered. As a result, it proves the need to develop social capital to improve the efficiency of the city's economy and shows the importance of integrating social capital into development strategies. The development of social capital in the economy and the need for its integration into the strategy for the development of the city's economy are envisaged.

It is noted that a high level of social capital will attract external investment, ensure economic stability, and improve the city's infrastructure. Thus, the development of social capital is considered as an important factor in increasing the competitiveness of the city and improving the quality of life of the population. Social capital plays an important role in the sustainable development of the city's economy and the achievement of economic stability is possible only by supporting it at every level of society.

ZHIENBAYEV U.B.

PhD student, Aktobe Regional University named after K.Zhubanov, Aktobe, Kazakhstan.

Е-mail: ulan-adil@mail.ru, https://orcid.org/0000-0003-4004-5345

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